February 1, 2018

Meri Mock

Hello guys & Happy New Year! I’ve had the pleasure of meeting a few of you since I joined the Summerford family last month and I look forward to meeting and getting to know all of you more in the weeks & months to come.

My first week was a busy one rolling out new websites for all 3 of the Summerford companies (be sure to check out www.summerford.com) but that is just the start.  I bring 20+ years of marketing experience, tons of ideas and a sweet tooth (m&m’s may or may not be my favorite!) In addition to marketing Summerford, I have several goals to implement in the coming months:
•  Implement a Driver Appreciation & Rewards program- “Summerford Soul”
(Named this because we know our drivers are the heart & soul of the company!)
•  Increase Driver Retention- “Collective Soul”
•  Increase Communication – “Soul Talk”
•  Seek & Recruit New Drivers- “Soul Searching”

As I work to reach these goals, you will see more & more things like our newsletter, posts on Facebook (if you’re on fb, be sure to follow STL!), blog posts on the website, contests, recognition of drivers on anniversary dates, a wall of fame and more! It may take a couple of months to get everything up and running but trust me, it’s coming!
Feel free to come by and meet me when you get a chance and in the meantime, you can shoot me a text or drop me an email with any thoughts or ideas you have.
Be sure to check out our first contest of 2018. I look forward to hearing from you on why you #drive4summerford. Your reasons can be serious or funny– we want to hear them all! Enter as many times as you have reasons- every entry is another chance to win some CASH!
Be safe out there and until next month- keep on rollin’!